Public Relations and influencers: dependence, spontaneity simulation and the Conar Advertising Guide. Intercom - Brazilian Journal of Communication Sciences, São Paulo, v. 46, p. e2023141, 2023. DOI: 10.1590/1809-58442023141pt. Disponível em: https://revistas.intercom.org.br/index.php/revistaintercom/article/view/4151. Acesso em: 25 nov. 2025.