Artificial Intelligence in academic work: to use or not to use?

Understanding limitations and potential

Authors

DOI:

https://doi.org/10.1590/1809-58442025115pt

Keywords:

Inteligência Artificial, Letramento digital, Ferramentas de pesquisa

Abstract

The work by Sampaio, Sabbatini, and Limongi highlights the effects of generative Artificial Intelligence on academic research. It aims to serve as a starting point for considering guidelines on the subject. Based on the understanding that researchers must understand how this technology works to use it critically, ethically, and effectively, the book offers practical recommendations on utilizing the tools without compromising necessary precautions. The review emphasizes the following points covered in the guide: i) the controversies over the mythological view of AI; ii) the westernized biases of AI; iii) the inevitability of human-in-the-loop work; iv) the need for researchers to be literate; v) the issue of national sovereignty; vi) exposure of the declaration of the use of IAG in work; and vii) the benefits and potential for innovation of AI in scientific production.

Author Biography

Bruna Silveira de Oliveira, Universidade Federal de Minas Gerais

Programa de Pós-Graduação em Comunicação Social da UFMG 

Published

2025-08-06

How to Cite

SILVEIRA DE OLIVEIRA, B. Artificial Intelligence in academic work: to use or not to use? : Understanding limitations and potential. Intercom - Brazilian Journal of Communication Sciences, São Paulo, v. 48, p. e2025115, 2025. DOI: 10.1590/1809-58442025115pt. Disponível em: https://revistas.intercom.org.br/index.php/revistaintercom/article/view/5016. Acesso em: 13 sep. 2025.

Issue

Section

Resenhas de Livros